Your Shopify store,
always running
& always improving.
Shopify maintenance & support on a predictable monthly retainer — 24/7 uptime monitoring, security patching, bug fixes, speed health, and proactive improvements from senior Shopify developers. You focus on the business; we keep the store online, safe, and getting stronger every month.
What is Shopify maintenance?
Shopify maintenance is the ongoing work of keeping your store fast, secure, and bug-free — uptime monitoring, security patching, bug fixes, performance tuning, and steady improvements handled on a monthly retainer. Most stores don't die from one big outage; they drift — an app that broke after an update, a redirect chain nobody noticed, a slow PDP that quietly stopped converting. Maintenance is what stops that drift.
We run a structured retainer covering monitoring, security, bug fixes, performance, SEO health, and proactive improvements. No black-box billing. No per-ticket pricing. Just a single number on your invoice and a single team you can trust with the store.
24/7 Uptime Monitoring
Multi-region probes hitting your home, PDP, cart, and checkout every minute. Smart alerting that pages the right person for the right severity.
Security & Patching
App vulnerability scans, admin access reviews, GDPR/PCI posture, and prompt patching for every Shopify and third-party advisory.
On-Tap Engineering
Bug fixes, content updates, theme tweaks, and small features shipped from a single retainer — no SOW per ticket, sub-2h response on priorities.
Honest Monthly Reporting
What we fixed, what's trending, what we're recommending next. Hours used, hours rolled over — no black-box billing.
99.9%
Uptime Delivered
Industry Avg: 99.5%
<2h
Priority Response
Business Hours
24/7
Monitoring & Alerts
Multi-region Probes
30 days
Hours Roll Over
No Forced Burn
6+
Years on Shopify
The cost of neglect
What happens without maintenance.
An unmaintained Shopify store doesn't fail all at once — it decays. Here's what quietly costs merchants sales, rankings, and sleep when no one's looking after the store.
Silent downtime
Without monitoring, you find out your store is down from an angry customer — not an alert. Every minute offline during a sale is revenue you never get back.
Security breaches
Unpatched apps, stale admin access, and outdated integrations quietly become entry points. A single breach can mean stolen customer data and a frozen store.
Apps break after updates
Shopify and your apps update constantly. Without someone watching, one update can quietly break your cart, checkout, or tracking — and nobody notices until sales drop.
Speed slowly decays
Every new app, image, and script adds weight. Left unchecked, your store gets slower month over month until Core Web Vitals fail and conversions slide.
Lost data, no backups
A bad theme edit or a rogue app can wipe content or settings. Without regular backups and version control, there's no clean way to roll it back.
Tech debt compounds
Small unfixed issues pile up — dead code, broken redirects, abandoned apps — until the only fix left is an expensive rebuild you could have avoided.
Every layer of your store, looked after.
Ten focus areas, one retainer — covering everything that keeps a Shopify store healthy, secure, and quietly compounding.
Uptime Monitoring & Incident Response
24/7 synthetic and real-user checks on your home, PDP, cart, and checkout. We see downtime before your customers tweet about it.
ExploreSecurity & Vulnerability Patching
App vulnerability scans, theme audits, admin access reviews, and prompt patching for every Shopify and third-party advisory.
ExploreBug Fixes & Quick Wins
On-tap engineering for the inevitable theme bugs, cart glitches, app misconfigurations, and tiny tweaks that keep piling up.
ExploreApp & Theme Updates
Shopify platform updates, theme version bumps, and app upgrades — tested on staging so the live store never inherits a regression.
ExploreContent & Copy Updates
New collections, product launches, banners, blog posts, navigation tweaks — shipped same-day so your marketing calendar never waits on a dev queue.
ExplorePerformance Health Checks
Core Web Vitals, Lighthouse, and real-user metrics tracked weekly so speed regressions get caught before they cost you conversions.
ExploreSEO Health Monitoring
Crawl errors, broken redirects, schema breaks, and indexation drops caught before they tank rankings — Search Console reviewed every week.
ExploreBackups & Disaster Recovery
Automated daily backups of theme, content, products, and metafields. One-click rollback if a deploy or app install goes sideways.
ExploreAnalytics & Monthly Reporting
Honest monthly reports showing uptime, fixes shipped, performance trends, and what we're recommending next — no black-box billing.
ExploreQuarterly Strategy Reviews
Every 90 days we step back: what's working, what's not, where the store should go next. Maintenance that compounds, not just keeps the lights on.
ExploreWhat's included in our maintenance service
Uptime Monitoring & Incident Response
24/7 synthetic and real-user checks on your home, PDP, cart, and checkout. We see downtime before your customers tweet about it.
Multi-Region Probes
Status checks from US, EU, and APAC every minute — global outages caught in seconds, not hours.
Smart Alerting
Phone, Slack, and email escalation paths so the right person is paged for the right severity — no noise.
Incident Postmortems
Every outage gets a written root-cause analysis with a fix plan, not just a 'resolved' ticket.
Security & Vulnerability Patching
App vulnerability scans, theme audits, admin access reviews, and prompt patching for every Shopify and third-party advisory.
Admin Access Audit
Quarterly review of staff permissions, 2FA enforcement, and offboarding of dormant collaborators.
App Vulnerability Scans
Cross-check installed apps against CVE and Shopify advisory feeds. Risky apps flagged with a replace-or-patch plan.
Compliance Posture
GDPR, CCPA, and PCI alignment kept current as legislation and Shopify policies evolve.
Bug Fixes & Quick Wins
On-tap engineering for the inevitable theme bugs, cart glitches, app misconfigurations, and tiny tweaks that keep piling up.
Sub-2h Response
Priority tickets triaged inside 2 business hours; most fixes ship the same day.
No-SOW Tweaks
Small theme tweaks, copy edits, and conversion polish without writing a new statement of work for every request.
Staged & Verified
Every fix lands on a preview theme first, gets human QA, then ships — no surprise breakages in production.
App & Theme Updates
Shopify platform updates, theme version bumps, and app upgrades — tested on staging so the live store never inherits a regression.
Theme Version Upgrades
Stay on a maintained theme without losing customisations. We diff, merge, and regression-test every release.
App Upgrades & Migrations
App version bumps, app-to-app swaps, and consolidating bloated stacks into a leaner set that costs less and runs faster.
Shopify Platform Updates
Checkout extensibility, Functions, Online Store 2.0 sections — adopted on schedule, not in panic mode at the deadline.
Content & Copy Updates
New collections, product launches, banners, blog posts, navigation tweaks — shipped same-day so your marketing calendar never waits on a dev queue.
Collection & PDP Updates
New products, pricing changes, copy refreshes, lifestyle imagery — all reflected accurately and fast.
Campaign Rollouts
Sale banners, countdown timers, hero-section swaps, and homepage refreshes tied to your campaign calendar.
Policy & Footer Updates
Shipping, returns, privacy, and TOS pages kept current as your operations and legal context evolve.
Performance Health Checks
Core Web Vitals, Lighthouse, and real-user metrics tracked weekly so speed regressions get caught before they cost you conversions.
Core Web Vitals Tracking
LCP, CLS, INP monitored on home, PDP, and cart. Trend graphs every month, regression alerts in real time.
Real User Monitoring
Field data from actual visitors by device, network, and geography — the metrics Google ranks on.
Regression Alerts
New apps, theme edits, or third-party tags that quietly tank performance flagged within hours of going live.
SEO Health Monitoring
Crawl errors, broken redirects, schema breaks, and indexation drops caught before they tank rankings — Search Console reviewed every week.
Search Console Reviews
Weekly review of impressions, clicks, and CTR trends — plus action on every new error or warning.
404 & Redirect Monitoring
Broken links and chains caught and fixed before crawlers downgrade your site's authority.
Schema & Sitemap Audits
Product, review, FAQ, and breadcrumb schema validated monthly; sitemaps regenerated when collections change.
Backups & Disaster Recovery
Automated daily backups of theme, content, products, and metafields. One-click rollback if a deploy or app install goes sideways.
Daily Automated Backups
Theme files, product catalog, blog content, and metafields snapshotted daily and retained for 30 days.
One-Click Rollback
Restore the store to any prior snapshot in minutes — not hours of manual cleanup after a bad deploy.
Disaster Recovery Playbook
Documented runbook for the worst-case scenarios so recovery isn't improvised at 2am.
Analytics & Monthly Reporting
Honest monthly reports showing uptime, fixes shipped, performance trends, and what we're recommending next — no black-box billing.
Monthly Performance Report
Uptime stats, tickets closed, hours used, and a plain-English summary of what changed and why.
Trend & Anomaly Insights
Conversion, traffic, and Core Web Vitals trends — flagged the moment they break their baseline.
Recommendations Backlog
A rolling list of proactive improvements ranked by impact so you always know what to ship next.
Quarterly Strategy Reviews
Every 90 days we step back: what's working, what's not, where the store should go next. Maintenance that compounds, not just keeps the lights on.
Quarterly Roadmap Session
Joint review of revenue, conversion, and operational metrics — and what the next quarter's priorities should be.
Growth Recommendations
Conversion experiments, app stack rationalisations, and feature builds proposed against your actual data.
Capacity Planning
Right-size the retainer to your real workload so you never pay for hours you don't use or starve for hours you need.
Not sure which tier fits?
We run a free health check on your store and recommend the right retainer size based on your actual workload — no upsell, no fluff.
Maintenance plans
Pick the retainer that fits your store
Simple monthly retainers — no per-ticket billing, unused hours roll over 30 days, and you can move up or down as your store grows. Every plan starts with a free store health check.
Essential
10 hrs / month
Next-business-day response
For established stores that just need to stay healthy and secure.
- 24/7 uptime monitoring & alerts
- Security patching & app updates
- Monthly backups & version control
- Bug fixes & small content updates
- Monthly health report
Growth
20 hrs / month
Priority < 2h response
For growing stores that want steady, compounding improvement.
- Everything in Essential
- Performance & Core Web Vitals health
- SEO & conversion health checks
- App-stack cleanup & optimisation
- Quarterly roadmap & strategy call
Scale
40 hrs / month
Same-day priority response
For high-volume & Plus stores that need a dedicated team.
- Everything in Growth
- Dedicated developer + strategist
- New feature & section development
- Shopify Plus & checkout support
- BFCM & peak-season readiness
How It Works: Our Maintenance Process.
Transparent, structured, and built around your store — a proven four-stage cadence so maintenance compounds into growth.
Onboard
Access setup, tech inventory, and a baseline audit of speed, security, and SEO. You leave week one with a documented snapshot of your store's health.
What you'll get
- Access & tech inventory
- Speed / security / SEO baseline
- Documented health snapshot
- Maintenance plan setup
Monitor
24/7 uptime checks, daily backups, weekly Search Console and Core Web Vitals reviews. Anomalies trigger alerts to the right person, not your inbox.
What you'll get
- 24/7 uptime checks
- Daily backups
- Weekly CWV & Search Console review
- Smart alerting
Maintain
Bug fixes, content updates, app upgrades, and small features shipped from your retainer hours. Staged, tested, and verified before any change touches production.
What you'll get
- Bug fixes & quick wins
- Content & app updates
- Small features from retainer
- Staged & tested releases
Report & Improve
Monthly performance summary, quarterly strategy review, and a rolling recommendations backlog so maintenance compounds into measurable growth.
What you'll get
- Monthly performance summary
- Quarterly strategy review
- Rolling recommendations backlog
- Continuous improvement
What you'll get on day one
A baseline health audit, onboarding doc, dedicated Slack channel, and a live monitoring dashboard — all set up within 72 hours of kickoff.
What maintenance isn't.
Honesty up front: a retainer is for keeping a healthy store healthy. These items scope as separate projects so they get the timeline and budget they deserve.
- Full theme rebuilds or migrations to new platforms
- Custom Shopify app development (Public or Custom apps)
- Net-new feature builds beyond ~8 hours of effort
- Brand or design system refreshes
- Multi-store / multi-region rollouts and architecture work
- Manual data entry of catalogs > 500 SKUs
Frequently asked questions
- A bank of hours (10–40/mo) covering bug fixes, content updates, app config, theme tweaks, performance monitoring, security patching, daily backups, and strategy. Unused hours roll over 30 days. Larger projects (new features, redesigns) scope separately so they don't eat your maintenance budget.
Want your store always running?
Free health check on your store. We'll review uptime, performance, security, and tell you exactly which retainer size fits — no commitment required.
Get a free health check